Imprint

FULCRUM Consulting GmbH

FULCRUM Wien                                                                      Mariahilfer Straße 101/3/48-49  |  A-1060 Wien 
FULCRUM Linz                                                                      Peter-Behrens-Platz 10 |  A-4020 Linz 

FULCRUM Consulting Deutschland GmbH                      Rundfunktplatz 2  |  80335 München |  Deutschland
FULCRUM Consulting GmbH Dubai Branch                     Boulevard Plaza  |  Tower 2, Level 23  |  Downtown Dubai

CEO Fulcrum Consulting: DI Peter Weiss
CSO Fulcrum Consulting: Nikolaus Liebscher

Note on how FULCRUM handles data:

PRIVACY POLICY

This website and the related services are operated by FULCRUM Consulting GmbH (hereinafter “Fulcrum” or “we” or “us”), registered in the Commercial Register of the Commercial Court of Vienna under FN 257086v, Mariahilfer Straße 101/3/48-49, 1060 Vienna. This privacy policy describes how we, as the data controller under data protection law, process your personal data in connection with this website and the services and other services based on it. The privacy policy applies regardless of the domains, systems, platforms and devices used and also for services that are not provided online.

1. General information:

We treat the data entrusted to us as strictly confidential and only in compliance with the relevant data protection regulations. Data processing is carried out exclusively to achieve a contractually agreed purpose, on the basis of express consent or on any other legal basis.

In addition, we take organizational, contractual and technical security measures in accordance with the state of the art to ensure that data protection regulations are complied with on the one hand and that your data is secured in the best possible way on the other.

2. Collection and processing of personal data:

On the one hand, your personal data is disclosed as part of your registration and when specific contracts are concluded/orders are placed and, on the other hand, we collect information that is automatically transmitted by your computer to the page you are visiting as a result of your visit to our website. The data actually transmitted automatically depends, among other things, on the use of certain third-party software or analysis tools.

This data may include, but is not limited to: Name, address, telephone number, addresses in social media, e-mail address, IP address, date and time of the request, access status/http status code, amount of data transferred in each case, website from which the request comes, browser and browser settings, operating system and its interface, language and version of the browser software. For entrepreneurs, this may also include company-relevant information (VAT number; FN number; ID data of the managing directors and beneficial owners), including information about the beneficial owners and trade law data and account information.

There is no obligation to actually provide the data that we ask you to provide on our website. If you decide not to do so, for example by using add blockers or plug-ins, certain functions may not be fully available for technical reasons or registration may not be possible for data required for registration.

3. Cookies:

When you visit our website, “cookies” are stored on your end device. These are small text files that store certain settings and data for exchange with our system via your browser. A cookie contains the name of the domain from which the cookie data was sent, as well as information about the age of the cookie and a cookie ID. Cookies help us to improve our website and offer you optimized services.

The session cookies we use only temporarily store the above-mentioned data about your use of the website. This allows your computer to be recognized when you return to our website. Session cookies are deleted when you close the browser or leave the website.

We also use persistent cookies, which are stored on your computer until you delete them manually. Such cookies enable us to recognize your end device with which you have already visited our website and a non-personal analysis of the use of our website.

If you want to control the cookie settings on your computer, you can select your browser settings so that you receive a notification when a website wants to save cookies. You can also block cookies completely or delete them again if they have already been saved on your computer. If you want to find out more about this, call up the “Help” function in your browser.

Please note that restricting cookies may impair the use of our website.

4. Integration of third-party technologies:

Third-party technologies, services or libraries are integrated into our websites, in particular from jQuery.com, Google, Twitter or YouTube, in order to optimize the user experience, improve loading speeds and page display or to display special media content such as videos.

This involves accessing the resources of these providers from external servers (and thus also the transmission of data such as the IP address), which may be located outside the European Union. We have no influence on the data collected and data processing procedures, nor are we aware of the full extent of the data collection, the purposes and the storage periods. Further information on the purpose and scope of data collection and its processing by these third parties can be found in the respective privacy policies of these providers. There you will also find further information on your rights in this regard and setting options to protect your privacy

5. Web analysis:

Our website uses functions of the web analysis service Google Analytics, a web analysis service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses “cookies” as described under 1.2. We process your data on the basis of our overriding legitimate interest in creating easy-to-use website access statistics in a cost-efficient manner (Art. 6 para. 1 lit. f GDPR).

The information generated by the cookie about your use of this website (including IP address and URLs of the websites accessed) is transferred to servers in the USA and stored there. We do not store any of your data that is collected in connection with Google Analytics.

This website uses the IP anonymization option offered by Google Analytics. Your IP address will therefore be shortened/anonymized by Google as soon as Google receives your IP address. Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity and providing us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data by Google.

You can prevent the storage of analysis cookies by setting your browser accordingly. We would like to point out that in this case the full content of the website may be impaired. You can also use the following link to download and install a browser plugin that prevents Google from collecting your data in connection with Google Analytics: https://tools.google.com/dlpage/gaoptout?hl=de

You can also prevent the collection of your data by clicking on the link below, which sets an opt-out cookie that prevents the future collection of your data when you visit our website:

Deactivate Google Analy t ics

You can find more information on Google’s terms of use and Google’s privacy policy at https://policies.google.com/privacy?hl=de 

6. Facebook social plugins

Our online offering uses social plugins (“plugins”) from the social network facebook.com, which is operated by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). The plugins can be recognized by one of the Facebook logos (white “f” on a blue tile, the terms “Like”, “Gefällt mir” or a “thumbs up” sign) or are marked with the addition “Facebook Social Plugin”. The list and appearance of Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/.

When a user accesses a function of this online offering that contains such a plugin, their device establishes a direct connection with the Facebook servers. The content of the plugin is transmitted by Facebook directly to the user’s device and integrated into the online offering. User profiles can be created from the processed data. We therefore have no influence on the scope of the data that Facebook collects with the help of this plugin and therefore inform users according to our level of knowledge.

By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to their Facebook account. If users interact with the plugins, for example by clicking the Like button or posting a comment, the corresponding information is transmitted directly from your device to Facebook and stored there. If a user is not a member of Facebook, it is still possible for Facebook to find out their IP address and store it. According to Facebook, only an anonymized IP address is stored in Germany.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the relevant rights and setting options for protecting the privacy of users, can be found in Facebook’s data protection information: https://www.facebook.com/about/privacy/.

If a user is a Facebook member and does not want Facebook to collect data about them via this online service and link it to their membership data stored on Facebook, they must log out of Facebook and delete their cookies before using our online service. Further settings and objections to the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. The settings are platform-independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.

7. Facebook Remarketing

Within our online offer, so-called “Facebook pixels” of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”), are used. With the help of the Facebook pixel, Facebook is able to determine the visitors to our website as a target group for the display of advertisements, so-called “Facebook ads”. Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our website. This means that with the help of the Facebook pixel, we want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users have been redirected to our website after clicking on a Facebook ad.

The Facebook pixel is integrated directly by Facebook when you visit our website and can store a so-called cookie, i.e. a small file, on your device. If you subsequently log in to Facebook or visit Facebook while logged in, your visit to our website will be noted in your profile. The data collected about you is anonymous to us and does not allow us to draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible. The data is processed by Facebook in accordance with Facebook’s data usage policy. Accordingly, you can find more information on how the remarketing pixel works and how Facebook ads are displayed in general in Facebook’s data usage policy: https://www.facebook.com/policy.php.

You can object to the collection by the Facebook pixel and use of your data to display Facebook ads. To do this, you can go to the page set up by Facebook and follow the instructions on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads or declare your objection via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. The settings are platform-independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.

8. Purposes of data processing:

Personal data is processed for the following purposes:

• to fulfill the purpose intended when entering your data in the fields provided, in particular for registration, to subscribe to a newsletter or to implement commissioned services;
• Processing of contractual services;
• to further develop the website technically and improve its content;
• for the creation of usage statistics;
• for the detection, prevention and investigation of attacks or malware.

9. Newsletter:

You have the option of subscribing to our newsletter via our website. To do this, we need your e-mail address and your declaration that you agree to receive the newsletter.

You can cancel your subscription to the newsletter at any time. Please send your cancellation to the following e-mail address: office@fulcrum.at

We will then immediately delete your data in connection with the newsletter dispatch.

10. Transmission of personal data:

We transfer your personal data to the following recipients for the above-mentioned purposes:

• SAP;
• Payment service provider, for the completion of a purchase transaction;
• Hosting Provider;
• Provider of analysis tools (see “Web analysis”);

Some of the recipients mentioned above are located outside the country in which you are located or from which you accessed the website. The level of data protection in other countries may not be the same as in your country. We only transfer personal data to countries for which the EU Commission has decided that they have an adequate level of data protection, or we implement measures to ensure that all recipients have an adequate level of data protection. These are available on request.

11. Data storage, data access and data security:

Your personal data will only be stored for as long as there is a legal basis for doing so. If a contract is concluded, all data from the contractual relationship will be stored until the expiry of the tax retention period (7 years).

12. Your rights:

In accordance with the General Data Protection Regulation, you as the data subject are entitled to the rights and remedies listed below.

Right to information

Pursuant to Art. 15 GDPR, every data subject has the right to obtain confirmation as to whether or not personal data concerning him or her is being processed. If necessary, it may be necessary for you to prove your identity in a suitable form.

Correction and deletion

Pursuant to Art. 16 GDPR, you as the data subject have the right to obtain without undue delay the rectification of inaccurate personal data concerning you or – taking into account the purposes of the processing – the completion of incomplete personal data.

According to Art. 17 GDPR, there is a right to erasure (“right to be forgotten”) of the data.

Restriction of processing

In accordance with Art. 18 GDPR, there is a right to restrict the processing of all personal data collected, which from now on may only be processed with individual consent or for the assertion and enforcement of legal claims.

Data portability

According to Art. 20 GDPR, the right to data portability exists, i.e. the right to request the unhindered and unrestricted transfer of collected personal data to a third party.

Right of objection

Pursuant to Article 21(1) of the GDPR, every data subject has the right to object, on grounds relating to his or her particular situation, at any time to processing of personal data concerning him or her which is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller (Article 6(1)(e) of the GDPR) or which is necessary for the purposes of the legitimate interests pursued by the controller or by a third party (Article 6(1)(f) of the GDPR). This also applies to profiling based on these provisions. The controller shall no longer process the personal data unless the controller demonstrates compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defense of legal claims.

Pursuant to Art. 21 (2) and (3) GDPR, every data subject has the right to object to data processing for the purpose of direct marketing with effect for the future.

If you take measures to enforce your rights under the GDPR listed above, we must comment on the requested measure or comply with the request without delay, but at the latest within one month of receipt of your request.

Information on legal remedies

The data protection authority is responsible for applications concerning violations of the right to information, violations of the rights to confidentiality, rectification or erasure.

13. Responsible and contact:

If you have any questions or concerns regarding the processing of your personal data, please contact us by post or e-mail:

FULCRUM Consulting GmbH

E-mail: office@fulcrum.at

Mariahilfer Street 101/3/48-49

1060 Vienna

Status October 2024